Repositioning and Historic Adaptive Reuse Are Driving Hospitality Investment in Italy
How hotel repositioning and historic adaptive reuse work in Italy, what GRI's survey shows, and what US investors should know first.
What the Data at ISHC Rome Says About Italy's Hospitality Market
ISHC Rome data shows Italy leading Southern Europe: GOPPAR up 77% since 2022, 12% projected 2026 arrivals growth, and €2.5 billion in hotel investment.